Silentrac, recently collaborated with Orijin Plus, an innovative consumer engagement platform, to streamline and optimize supply chain processes for their clients in the food and beverage industry. 

This case study delves into how Tives cutting-edge tracking technology and Orijin Plus’s advanced consumer engagement platform synergized to revolutionize supply chain visibility and data utilisation.

Client Overview: Orijin Plus

Orijin Plus run a software platform that helps connect consumers with brands by tracking products down to their packaging. The platform uses data from IoT devices and blockchain technology. By gathering this information, Orijin Plus provides food and beverage clients with marketing and advertising insights to boost brand visibility and engage with consumers.

The Challenge

Orijin Plus sought to enhance its supply chain visibility capabilities by integrating real-time tracking solutions into its platform. The challenge lay in seamlessly incorporating tracking data from IoT devices without incurring additional costs or redundancy for their clients.

Solution: Innovative Tracking Technology

Silentrac provided the ideal solution to Orijin Plus’s requirements. Leveraging Tive trackers, Orijin Plus could now access accurate, real-time data on the location and condition of goods throughout the supply chain. These trackers, seamlessly integrated into Orijin Plus’s platform, enabled enhanced traceability and monitoring, bolstering supply chain efficiency and reliability.

Synergistic Data Sharing and Revenue Opportunities:

One of the key highlights of the collaboration between Silentrac and Orijin Plus was the efficient utilization of data. Through this partnership, clients could seamlessly access Orijin Plus’s platform without the need for additional trackers. Orijin Plus.

Benefits & Outcomes

  1. Enhanced Supply Chain Visibility:
    • The integration of Silentrac’s Tive trackers within Orijin Plus’s platform provided clients with real-time, comprehensive data on the location and condition of goods throughout the supply chain. This visibility enabled more efficient and proactive supply chain management.
  2. Cost-Effective Operations:
    • Clients experienced cost savings as they were able to use the existing tracking infrastructure from Silentrac without the need for additional trackers. This streamlined approach helped clients avoid unnecessary costs and complexity.
  3. Strengthened Consumer Engagement:
    • Access to comprehensive tracking data allowed Orijin Plus to enhance its consumer engagement platform, providing greater transparency and assurance to consumers about the products they purchase. This level of trust fosters stronger brand relationships and customer loyalty.

Conclusion

The partnership between Silentrac and Orijin Plus exemplifies the power of collaboration in driving innovation and efficiency in supply chain management. By leveraging Silentrac’s technology and Orijin Plus’s consumer engagement platform, businesses can unlock new levels of visibility, cost-effectiveness, and revenue generation in their operations. As the industry continues to evolve, such synergistic partnerships will play a pivotal role in shaping the future of supply chain management and consumer engagement.